34 On Milkwood, is a upmarket Bed & Breakfast, situated in Umhlanga near Gateway.
Ex home to the current CEO, this modern B&B, required Modism to come in an assist them with brand and business management as well as operational efficiencies.
The Challenge:
The B&B was not seeing as many bookings as it should and the previous brand manager had resigned leaving the staff without leadership and with poor management systems in place.
Strategic Approach:
Through strategic innovation, we partnered with 34 On Milkwood to take over the management of the B&B for a period of time.
In managing the brand we introduced structure and operational systems to better improve the efficiency and overall ways of working.
We co-created workable solutions with the staff to ensure that the plans could be executed and would be adopted.
We manned the front desk to ensure bookings were taken and processed accordingly and activated promotions to draw new clientele. Modism was also responsible for the overseeing of the staff and daily operations.
•Operations System Planning
•Guest Attendance Register
•Booking Management
•Brand Engagement
•Marketing Management
The Result?
We increased the overall productivity of the business and ensured a better management of the daily operations for more effective and efficient service.
"When my profits were down, Modism came in and within a month of managing my brand I saw improvements. I highly recommend you use their services to get business insights to grow your brand."
CEO, 34 On Milkwood
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